Privacy Policy

Welcome to FactAura. At FactAura, accessible at factaura.co.uk, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website.

1. Information We Collect

We may collect the following types of information:

Personal Information

You may voluntarily provide personal information such as:

  • Name
  • Email address
  • Contact details
  • Information submitted through contact forms or newsletter subscriptions

Non-Personal Information

We may automatically collect certain information, including:

  • IP address
  • Browser type and version
  • Device information
  • Pages visited
  • Time and date of visits
  • Referring websites

2. How We Use Your Information

We use collected information to:

  • Operate and maintain our website
  • Improve user experience and website functionality
  • Respond to inquiries and customer support requests
  • Send updates, newsletters, or promotional communications (with your consent)
  • Analyze website traffic and user behavior
  • Prevent fraud, abuse, and security threats
  • Comply with legal obligations

3. Cookies and Tracking Technologies

FactAura may use cookies and similar technologies to:

  • Remember user preferences
  • Analyze website performance
  • Enhance browsing experiences
  • Deliver relevant content and advertisements

You can disable cookies through your browser settings, though some features of the website may not function properly.

4. Third-Party Services

We may use third-party providers, including analytics and advertising partners, that collect information according to their own privacy policies. These services may include:

  • Google Analytics
  • Advertising networks
  • Social media integrations
  • Email marketing platforms

We encourage users to review the privacy policies of any third-party services they interact with through our website.

5. Google AdSense and Advertising

If Google AdSense or similar advertising services are used, third-party vendors may use cookies to serve ads based on users’ previous visits to this or other websites.

Google’s use of advertising cookies enables it and its partners to serve personalized advertisements. Users may opt out of personalized advertising through Google’s Ad Settings.

6. Data Sharing and Disclosure

We do not sell, trade, or rent personal information to third parties. We may share information only when:

  • Required by law or legal process
  • Necessary to protect our rights or security
  • Working with trusted service providers who assist in operating our website
  • Part of a business transfer, merger, or acquisition

7. Data Security

We implement reasonable security measures to protect your information from unauthorized access, disclosure, alteration, or destruction. However, no internet transmission or electronic storage method can guarantee absolute security.

8. Your Rights

Depending on applicable laws, including the UK GDPR, you may have the right to:

  • Access your personal data
  • Correct inaccurate information
  • Request deletion of your data
  • Restrict or object to processing
  • Request data portability
  • Withdraw consent where processing relies on consent

To exercise these rights, please contact us using the information provided below.

9. Children’s Privacy

Our website is not directed toward children under the age of 13. We do not knowingly collect personal information from children. If such information is discovered, we will take appropriate steps to remove it promptly.

10. External Links

Our website may contain links to external websites. We are not responsible for the privacy practices or content of third-party sites and encourage users to review their policies independently.

11. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Changes will be posted on this page with an updated revision date. Continued use of the website after changes constitutes acceptance of the revised policy.